Search Console Average Position Graph While viewing the graph, you can hover over any point to view the number of Keywords per Average Position, total Impressions and total Clicks for a specific Position. To List of Keywords per Position You can click any of the Position in the table to go to the list of keywords for that position. Compare to Past Tables In the Report Options Date section click Compare to Past and choose from the dropdown list the suitable option in order to show a second table with the data for the previous selected period.
Report Options. Display Settings: Create a Custom Report Title to be displayed across the top of the report optional. When I checkout Webmaster tools I notice that searching for our name returns with us at an Avg Position of 2. That seems like it would be only possible if paid top result ads were included in that position. Does anyone know? As far as I know, the Avg. Position means the average position in Google's non-advertising search results for that specific term and has nothing to do with Google's advertising.
The reason that your company might not be number one might have something to do with, e. If I type in a term which I know my website is consistently number one on Google for web searches you can check the position doesn't depend on location or being logged in e.
Position 5. Position if I only choose "Web". So you might need to narrow it down by choosing "Web" under the "top queries" box. When you search for your company make sure to search from a browser you never use not logged into google.
Google does personalized search results so sites you frequent will rank higher for you then for others. This also goes the same for location. The average position is from organic results only.
Also note that the data is global - searches from different countries are likely to return different results, especially if your company name is a standard word or phrase, like "Apple". And as Kinopiko says, image results are also included. Searches may also include personalised results - if a user searched your company name and kept clicking the second result, Google may choose to put that page above yours for that user.
If you expand the query in Webmaster Tools it will show you the number of impressions for each search position - you can "verify" the average if you like. Webmasters Stack Exchange is a question and answer site for pro webmasters.
It only takes a minute to sign up. Connect and share knowledge within a single location that is structured and easy to search. I can only find the definition for "Average Position" under Search Queries.
It means essentially the same thing- of all the searches that resulted in an impression for the page verses search term as in your example , an average position of all of the SERP positions is displayed. I know that sounds the same as average search query position but it is not. One is searches by term and an impression regardless of the page, and the other is page regardless of the search term. Sign up to join this community. The best answers are voted up and rise to the top.
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